Innovation has become a top priority for the survival and development of Chinese enterprises. However, the failure risk of innovation measures is high, resulting in high costs. Based on the innovative method of Google Ventures, Ruisi Ruituo has designed an innovative sprint service for 3-5 days to help enterprises achieve more agile and effective innovation through five steps: focus, design, decision-making, modeling, customer feedback and verification. In the process of innovation sprint, we form a joint team with customers to work together and cooperate with each other to promote enterprise innovation.
Typical case 1:A leading Internet travel service provider in China hopes to launch luxury car services for high-net-worth people, and needs to carry out product design. Through problem definition and focus, internal sharing and inspiration, and service model design, we outline the business prototype, and then through product prototype design and real user testing, collect user feedback on product use, and clarify product functions and service combinations.
Typical case 2:The customer is a chain simulated golf offline experience store, and needs to carry out product service design to better capture and serve target consumers. Through innovation sprint, Ruisi Ruituo helps customers define their target customers, redesign their brand positioning and product strategy, design experience courses for target customers, and verify and adjust them through customer interviews.