Competitor best practice analysis
We help clients conduct detailed and in-depth case studies on their major competitors. We mainly clarify their strategic direction, business portfolio, operational logic, and organizational structure. Then we draw lessons from competitors' practices and provide customers with business strategy input and operational optimization recommendations.
Typical Case 1：We helped a leading Internet company in China to conduct a case study on an enterprise collaboration SaaS company. In this project, we focused on their business scale, historical growth sources, main feature usage, customer composition and sales channels, product development direction, organizational structure, etc. Then, based on the analysis, we provided input for the client's strategy and organizational structure design.
Typical case 2：We helped a global leading IT hardware manufacturer develop an operation optimization plan for small and medium-sized customers. In this project, we benchmarked with leading enterprises in similar industries, interviewed leading enterprises and relevant agents, studied their sales and channel systems, agent management models, marketing and sales process for the market of small and medium-sized customers. Finally, we provided input for the clients' operational optimization.